Summary

The sixties are back in style! Retro music, fashion, and trends are everywhere. That’s why, in season 2 of “Dnevnik velikog Perice,” Real Grupa embraces the timeless charm of this unforgettable era. Real Grupa takes creative and production control, handling everything from content creation to production and developing innovative sales solutions that transform the series into a well-rounded product. Season 2 explores Perica’s rise to fame while highlighting the ups and downs of family life in 1960s Zagreb.

Challenge

They say the second season must be better and bolder, and Real Grupa has embraced this challenge. With a creative spark, we are committed to delivering the best Croatian TV show, filled with wit, humor, and glamour. Following a successful first season, the series returns with a fresh approach under Real Grupa’s creative and production leadership. This second season elevates quality to new heights—every scene, costume, and soundtrack is carefully crafted to capture the spirit of the sixties. We have enriched the narrative with more intricate storylines and greater emotional depth. Real Grupa drives the creative content and provides innovative sales solutions that make this season a market-ready product. We have customized promotional campaigns with exclusive sponsorships and branded integrations, turning the series into a television spectacle and an opportunity for significant marketing impact. This season offers the ideal blend of visual sophistication, top-tier production, and thrilling stories with unexpected twists.

Solution

The second season brings a fresh new experience to the series. With a new cast, script, and unpredictable plot twists, the story develops in a delicate emotional direction. The production reaches a new level of quality – we have carefully crafted aesthetics, authentic music, and top-notch direction to introduce viewers to the golden age of the sixties.

The uniqueness of this season also lies in the quirky combination of television art and strategic branding. Renowned partners made the series become a cultural phenomenon and go beyond the classic TV format:

– Magazine Gloria, an exclusive print edition inspired by the series, stories, interviews, and fashion nostalgia of the 1960s.

– Dancing Bear, a record with original music from the series, has become the best-selling album in Croatia, confirming the power of the sound of that period.

– Dukat, we used a famous family brand to advertise our series while simultaneously reaching every home in Croatia and beyond.

– “Opatijo bajna” show, a remarkable musical event inspired by the series.

The series „Dnevnik velikog Perice“ is not just a television hit; it’s a cultural and media spectacle.